Communication
This competency is generally more straightforward, but stronger submissions go beyond simply stating that communication took place. A common weakness is describing what was communicated (e.g. sharing results) without explaining how the communication was delivered, adapted, or received.
Strong submissions clearly demonstrate how the candidate tailored their communication to different audiences, especially when conveying technical or financial information. Assessors are looking for structured examples that show both effectiveness and awareness of audience needs.
Key elements expected in a strong submission:
Evidence of tailoring communication Demonstrating how information was adapted depending on the audience (e.g. senior management, non-finance stakeholders, or junior team members)
Clarity in delivery method and approach Explaining whether communication was delivered through reports, presentations, meetings, or discussions—and why that method was appropriate
Translation of technical information Showing how complex financial data (e.g. month-end results, forecasts, KPIs) was simplified to ensure understanding
Engagement with stakeholders Demonstrating two-way communication, including responding to questions, addressing concerns, and ensuring alignment
Reflection and impact Explaining how the communication improved understanding, supported decision-making, or influenced outcomes
Examples of Strong Evidence
Tailoring communication to the audience: A candidate presents month-end results to senior management, focusing on key insights and strategic implications, while providing more detailed breakdowns to the finance team.
Effective delivery and interaction: A candidate leads a meeting or presentation where they clearly explain financial performance, respond to questions, and ensure stakeholders understand the implications.
Demonstration of Communication Behaviour
Candidates should provide evidence of actively demonstrating strong communication through:
Adapting messaging based on audience knowledge and needs
Presenting or explaining financial information clearly and effectively
Selecting appropriate communication methods (e.g. reports, meetings, presentations)
Engaging stakeholders and encouraging discussion or feedback
Supporting decision-making through clear and meaningful insights
Reflecting on how their communication approach improved outcomes
Key Reminder
Candidates should focus on how they communicated and the impact it had, rather than simply stating that communication took place (e.g. “I sent an email” or “I shared results”). The emphasis should be on effectiveness, audience awareness, and influence, not just the medium used.