Application skills
One of the most common reasons given by examiners for candidates failing an exam is that they have not applied their knowledge to the Case Study scenario.
In a Case Study exam, you need to live and breathe the scenario - you really are that person, working for that company and providing meaningful advice and answers!
To do this successfully, you need to demonstrate your application skills. Application is what gets you the marks you need in the exam.
You will have seen a short video on how to demonstrate application skills in the online study guide, there is a further article on this to take a look at it if you would like a bit of a deeper understanding of this extrenely important exam skill:
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Emma Roberts
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Original Message:
Sent: 07-08-2026 10:02 AM
From: Emma Roberts
Subject: Exam skills and Techniques
Check out the Examiner's advice on common mistakes
Everyone makes mistakes in an exam, but being prepared to avoid the most common mistakes that candidates make could mean the difference between passing and failing.
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Emma Roberts
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Original Message:
Sent: 07-01-2026 04:04 AM
From: Emma Roberts
Subject: Exam skills and Techniques
Making more time to study
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Emma Roberts
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